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Archives for December 2011

December’s Blogging Dilemma

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No matter if you celebrate Christian holidays and New Year’s or not, December brings with it high-level stress to finish year-end tasks, send the books to the CPA for interim numbers, close the business on a high note, take left-over PTO days,  conduct a few business trips, and also spend time with family because schools are closed.

For we who do celebrate Christmas with Santa Claus, decorating of the home, card sending, baking, and throwing or attending a party or two, that’s another level of commitment that sends me into a tizzie.

Add the fact that I’m now at the gym nearly four times weekly directly during blog-writing time, and what part of that doesn’t wreak havoc on the blogging schedule?

This post is for me, and I hope you’re gonna nod  your head in time to mine and agree; take some ‘raderie from this community who all know how much life happens (and it’s OK).

If I go off the grid for two weeks in December, here’s what’s NOT going to happen:

>>My readers will understand for all the reasons above, and they will slowly come back when content (and me) are fresh in January.

>>My blog will lie dormant for a bit, or I’ll capture some fave old posts for newcomers here and arm the queue with oldies but goodies.

>>There’s no impact to my billable time if I don’t blog every day…blogging is an extra bonus, and added feature to my services (uhmm, for my own brand and not my clients’).

>>My SEO (ahem, for anyone who knows me, they also know how much I disregard that word) won’t suffer (really?) because if you don’t know what it is in the first place, then you have no idea if it’s going to suffer!

>>There won’t be any guest posters because a) I haven’t asked and b) everyone else is in the same boat.

>>My guilt for not delivering on content three times weekly may not be overcome; however, when inspiration has fallen off the cliff because of all that aforementioned I shouldn’t be blogging anyway, right?

Heh.

And, so, dear community, this is my December blogging dilemma and my lame ass blog post for this week. I was riding the comet from the success and ‘raderie of Share Your Blog Here, but that’s extinguished until I resurrect the comments into a fastidious post and literally share your blog again (which I plan to do, don’t you worry).

Did anyone nod their head in syncopation?

Share Your Blog Here

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This post is inspired by new commenter in the Soulati-‘TUDE! community, Adam Clarke. Thanks, Adam!

Today marks the first in what’s hoped to be a continuing series for bloggers to share their blogs. My goal is to get 50 bloggers to give a blurb about their blog, its topic(s), and of course some link love. I will visit each of the bloggers who share and try to keep those regular visits happening. If your blog is from a vertical other than social media, marketing or PR, then ALL THE BETTER!

If I already know you and you’re a part of this community now, no matter! We all can be reminded what you’re writing about and try to get introduced to new peeps. If you’re at all like me, my time is limited and I rarely get a chance to visit others as I want and need to. Perhaps this will make it easier (is that selfish?).

So, I’ll begin:

1. Soulati-‘TUDE! was born in March 2010 and it’s all about whatever I want, heh. But, it’s highly geared to public relations, social media, business and marketing. I’ll write the occasional off-topic post because I’m inspired to share a rant or three, but generally that’s what you’ll find here.

2. The SMB Collective was a trial run for a blogging community launched October 2010 with about six core contributors. Its topics are aimed at small business owners and anything is game for the writing. The blog still exists yet is highly dormant due to time constraints and the need for fresh writing. If anyone wants to help me push this blog back to new heights, I’m game and interested! Please…!

Now, it’s your turn…please share…and let’s get to 50 new blogs we all want to know about! Thanks for playing!

Is Pointing, Yelling Free Publicity or Just Awareness?

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Today’s guest post comes to you from my dear colleague Shakirah Dawud, a highly prolific writer I admire greatly for her style, creativity, features (in writing), and genuine interest in provoking thought. She writes for Deliberate Ink, and you can connect with her here and here.

Shakirah Dawud Says:

This article was going to be much different than it is. I was going to name a campaign whose unscrupulosity (yes, I made the word up) totally blew my mind, the reasons it did, and raise your hackles about it as much as I could, too.

But I stopped because I wondered (as I often do about these things), when does pointing and yelling raise awareness, and when does it become the business’s use of my ire to play made-you-look?

Businesses and other public entities love publicity. They like getting in the news because people pay attention to them. Most of them prefer positive attention, but a few don’t mind negative attention one bit.

I have to make a decision: do I spread their news for them or do what I can to avoid giving them the clicks they’re seeking? More often than not, I choose the latter. If I see a need to mention it publicly, I usually limit it to an indirect reference. I don’t imagine it has much effect on the world at large, but it’s always been my policy to ignore people who do outrageous things only to get attention. I wonder if I’m alone.

My respect goes to people who speak up loudly when something untoward happens according to public record.  These people’s perspectives are bold, well reasoned, and well written as often as they are coarse emotional rants. I’ve read and written both types with gusto. But how much awareness is raised in these cases?  By the time I’ve found out about a controversial issue or event involving a business or public figure, it’s usually already a trending topic.

But my gratitude goes to people who research and provide information about the things happening right under our noses that most of us haven’t noticed–the patterns of activity, observations of interactions, and statistical trends that, as it has been famously said–“they” don’t want us to know. That’s more than adding a voice to the crowd of tsk-tskers.

As a PR professional, Jayme is an awareness raiser. I want to know–from her and from you–where the line is.

Is it futile to keep your silence on an issue you feel strongly about but refuse to provide free publicity for?

How would you raise awareness if you decide you should?

What factors do you look at when deciding to give someone or something a spotlight for your crowd to gasp and point at?

And since I have your ear, what do you think of the short-lived “Unhate” campaign?

Shakirah Dawud is the writer and editor behind Deliberate Ink. Based in Maryland with roots in New York, she’s been crafting effective marketing copy as a writer and polishing many forms of prose as an editor since 2002. Clients in many fun sizes, industries, and locations reach her through the Web.

How To Migrate Blackberry Email to iPhone 4S

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Everyone has varied experiences when they get a new device. For me, the only device I’ve never had issues ramping up is Blackberry smartphones. I got a Motorola Droid from Verizon, and my client’s email never worked; I stopped trying (Verizon couldn’t help me).

A year ago, I tried the Samsung smartphone and email was intermittent and battery life horrible. I reverted to Blackberry and was happy until recently. I decided to turn in the Blackberry (due to RIM’s recent global outages for email service) and try the iPhone 4S.

Synching two POP3 email accounts and one Gmail account to the iPhone has been an experience of ultimate frustration. As of this writing, I am still waiting for help on how to configure my client’s email account (which I absolutely must have) on the iPhone 4S; I was finally successful after five hours Saturday installing my primary business account (in addition to six more hours on this).

As said in the first line, everyone has varying experiences of success, so this story may not hold true for you; however, because this has been so challenging, it’s my duty to share and hopefully head you off at the pass with a solution rather than go down the ravine as I did.

Backstory: Migrating to iPhone from Blackberry

I’m going to recount each step I took to get to a solution, and you may wish to skip ahead to the juicy answer –whichever is best for you. I’m hoping I can help; here goes:

1. Gmail is easily installed in iPhone within two minutes; no problems. I believe Yahoo goes easy, too.

2. When installing a POP3 email account that works with Outlook, choose “other” on the iPhone under settings, mail, set up account.

3. When I installed my two accounts, I was able to get a few emails for a day. Luckily, I was near my PC all day and could compare what I was missing. I only received 10 percent of my emails on the iPhone after my first installation.

4. I returned to AT&T where I got the phone, but the salesman couldn’t help me.

5. Saturday morning, I began my quest for help via Twitter and Facebook. Thanks to Michael Schechter, Gregg Morris, Jenn Whinnem, Erin Feldman, Ray Andrews, and a gentleman from Malaysia for offering major support, tips, and interest in this problem.

6. It was suggested that I do a hard reboot, delete the accounts and reinstall them and look at push technology (which I had no idea about).

7. I did the first things first and at the same time issued two trouble tickets to the web hosts for the POP3 accounts; I had no idea they would be working weekends. I use ChiHost for my business and Successful Hosting for my client’s account.

8. The push thing was something I didn’t know, so I went to a Mobile Mail website and talked to live chat support. I thought this was my solution because the site stated all my emails could be combined, blah, blah. Turns out, it wasn’t, because my email was not hosted with this company. Wrong turn.

9. I went to Apple support community chat and saw tons and tons of people with the exact same problems I was having – migrating from Blackberry to iPhone. The push technology doesn’t exist on iPhone; it’s more like a pull. When I sit with my Blackberry near my PC, Blackberry ALWAYS gets emails first, and then my Outlook brings them off the server. With the iPhone, that does not work; emails are not automatically pushed; and there are only settings for checking for mail every 15 minutes, no more frequently.

10. Meanwhile, the ChiHost support team sent me a response and said that Outlook settings on my PC had to match those of the smartphone. Ah-hah! So, I went through the motions of deleting the account and reinstalling it with the exact settings. Still didn’t work; felt like mail was getting bogged down.

11. ChiHost was great; they said the following:

>>Turn off SSL or anything encrypted.

>>Use advanced settings and ensure ports match what’s being used in Outlook. To know what ports you have for incoming and outgoing mail, go to your Outlook email accounts and click on your existing email. Go to “more settings” and “advanced.” Check ports; often a default is 110 and 25, but another email account I use requires 465 and 995 so each host is different.

>>For the outgoing server, where it says optional user name and password on the iPhone; it’s NOT optional! Add this information in there.

>>Where it says “authenticate” check “password.”

11. I did get a response from Successful Hosting yesterday, but I missed it because I was mobile Saturday and emails were not flowing to client’s email. I just sent them a response back to ask for the proper port settings for the client POP3 account on the iPhone (because the settings I added still aren’t working). This has not been resolved yet.

12. I was told I get to upgrade my smartphone for my client, and guess what? I’m returning to the tried and true workhorse – Blackberry. I have to trust that RIM is going to get its kinks worked out because after this experience and everyone else’s who took time to go to Apple for help (and didn’t get it in the community chat), I have to think there will be a lot of peeps returning to Blackberry.

As for the browser experience? Hands down, it’s iPhone. I have been simply amazed this weekend (not to mention the awesome Siri technology – astonishing, astonishing) with the speed, clarity, mobile readiness of this smartphone.

And, so, the moral to the story is this – ask yourself what goals you have for your smartphone – I’d suggest Blackberry if you want workhorse email dependability for multiple accounts, and I’d suggest iPhone if you want awesome browsing experience and you’re fine with a Gmail or Yahoo email account.  Droid was not my favorite phone and Samsung a year ago – no way.

I hope this piece helps someone; goodness knows I didn’t have the time to waste on this, but perhaps I’m smarter for the next time than I was two days ago. I bet you can add your smartphone war stories and other solutions to add to this list. I can’t thank my colleagues enough who weathered this experience alongside and offered suggestions. Knowing I had that support was so helpful.

Creative Traits Scorsese & Xerox Style

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What are the traits of creative people? Not sure I can nail this, but I’m going to present and discuss characteristics of two people, one a Hollywood producer/director, and the other a CEO of a Fortune company. These two respected professionals come to us direct from my fave ‘zine you all know, Fast Company.

Let me introduce you to some of the personality traits of Ursula Burns, CEO of Xerox and the “first African-American woman to lead a U.S.  company of Xerox’s size and influence,” according to Fast Company. Extracted directly from Fast Company, these are the words and phrases written to describe this accomplished woman:

>>She has the courage to tell you the truth in ugly times.

>>Being direct is her calling card.

>>She’s not a protocol kind of person, and is always willing to push the button herself.

>>She had an early aptitude for math; has guts and intelligence with outspokenness and keen business insights.

>>She has radical honesty she doles out, but with an overlay of Zen.

>>She has become a listener-in-chief, and she’s had to learn to temper her outspokenness with the help of good coaching.

>>Her mother influences her to this day, and Burns tells of the woman who washed and ironed clothes for money and bartered for services to provide healthcare for her three children. She says she recalls her mom as supremely confident and someone who expected great things from her kids.

You may wonder if Ms. Burns is really creative or just a #RockHot business woman. She has obvious traits that support that premise. In my earlier post this week, Thinking About Creativity, I ponder whether creativity is instinctual, innate or intelligent. With the example of Ms. Burns I’m thinking YES. (I could’ve featured Conan O’Brien here, too; another poster child for creativity.)

FROM HOLLYWOOD

Martin Scorsese is the December/January cover story for Fast Company, and upon reading half his story (How To Lead A Creative Life) he inspired this post.  After all, who else  can be labeled the most consummate creative and greatest film director ever? Interestingly, from the story on Ms. Burns it was easier to extract her exact character traits; however, this list, about someone  undoubtedly creative, is more esoteric about character. It ought to get you thinking, though.

(Again, these words and phrases are extracted directly from Fast Company.)

Martin Scorsese was interviewed on the eve of creating his first 3-D kids film, Hugo, and here are some of the things he and his colleagues were quoted as saying about him:

>>Panicked about hitting a deadline and has to tame the neurotic beast of self-doubt and frets every little detail.

>>Can’t make up his mind, still gets obsessed, still gets crazed by the same kinds of things that make any creative type nuts.

>>He’s in the business of crafting a creative life, and he adheres to a few rules:

………….Respect the past.

………….Trust your confidants, (a director’s creative process is largely collaborative) but not too much. (Important to know when a collaboration has run its course as well as when to accept criticism and when to say no.

………….Play the corporate game (Sometimes you have to give in to the system.)

………….Defy them when you must.

………….Find another outlet, or eight.

………….Give back and learn.

>>He was never interested in the accumulation of money and never had a mind for business (direct quote).

>>He is a generous mentor; a regular guy and finds something positive with everything.

If I didn’t know which list belonged to whom, I’d pick the Scorsese list for Burns and vice versa. My observation is that Scorsese adheres to a set of survival guidelines for his creativity to thrive, and Burns’s personality and character are from where she derives her creative business style.  After reading about Ms. Burns, she reminds me more of marketing or PR type (we’re often labeled as creatives).

This could be a royal stretch in futility, but it was fun — to quote my fave Aussie curmudgeon Leon Noone.

Certainly creative traits for “creative” (who says) people cannot be nicely packaged, yet there may be a common thread and I’m going to call that…(please complete this sentence…what word describes the common thread?).