There are a couple of things I’d like to share about this post. For starters, it’s too good not to use as an example of inspiration from Twitter. In 20 minutes, I posed a question, and Neicole Crepeau (with whom I had never tweeted) chimed in. In the flick of a wrist, we had:
- Debated the definition of “guru” in social media
- Shared data on latecomers to the party
- Established our respective credibility
- Agreed on our consensus
- Became inspired by the chat to ask others to join us
- RT’ed a bunch of times to show appreciation and respect
- Retained the tweet stream to repurpose into a blog post WITH permission from both parties.
The true purpose of this stream is to debate the definition of “guru.” That’s not happening today, but it will happen tomorrow in part two of this post. Ever the educator, I feel the need to share this powerful chat to showcase Twitter’s hidden gifts. And, if you don’t get this type of engagement on Twitter every so often, you’re not engaged! Simple.
Twitter Chat with Jayme Soulati and Neicole Crepeau:
@Soulati How would you define a #SM guru? Someone just said “it’s too early to define a true guru.”
@neicolec Good question! RT @Soulati: How would you define a #SM guru? Someone just said “it’s too early to define a true guru.”
@neicolec: Guru implies a long time doing something. It implies, to me, that you have developed solid, repeatable processes.
@Soualti: RT @neicolec Guru implies a long time doing something. It implies, to me, that you have developed solid, repeatable processes.
@neicolec: Social networks have only become mainstream (in terms of volume and user demographics) in the last couple of years. #SM
@Soulati: I’ve been presenting 5 times this year on #SM; fascinating to see YouTube born 2005. Not a long time!
@Neicolec: To date, most social media marketing has been experimental. Tried and true best practices (beyond basic use) aren’t there. #SM
@Neicolec: While there have been successes in social media and there are big names, I don’t think that equals a guru. #SM
@Neicolec: A guru should be able to teach others those best practices so they can repeat them. Not seeing that much, yet. #SM
@Soulati: Hope you’re following Neicole and me right now. She’s got some good insight on how we define guru in #SM. We’re not there yet.
@Neicolec: I agree with you re: best practices. A post the other day said social media is now moving from revolution to evolution stage. #SM
@Soulati: Did you catch that nuance — to “evolution?” Hoping it becomes part of the channel, and slow adopters get on board.
@Neicolec: I agree with that. Best practices will be built during this stage. I also agree that there are leaders in social. Not gurus.
@Soulati: OK, you’re on. This is definitely a blog post; I will capture our discussion from this afternoon. OK to include your tweets?
@Neicolec: If you do a blog post, please DM me with the link. I’d love to see your thoughts on the topic.
@Neicolec: Did you see the latest stats on marketing spend. http://ow.ly/2wPFm I think those late adopters are coming on board.
@Neicolec: Absolutely! Enjoyed the tweet talk. A great example of the joys of social media!
@Soulati: Fully agree; thanks Neicole!