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Soulati Media On The Street: Laura Click of Fly Blue Kite Marketing

Soulati Media On The Street: Laura Click of Fly Blue Kite Marketing

| 05/17/2012 | 1 Comment

Oh, how I love being behind the camera, even if it is an iPhone 4S. This snazzy little gizmo takes good video with awesome sound quality, too. Here in another installment of Soulati Media On The Street, you have the privilege of meeting Ms. Laura Click of Fly Blue Kite Marketing. She comes to you direct and front and center from Social Slam 2012, the premier event we all just attended IRL (that’s in real life, in case you’re a noob like me).

Laura informs us of ALL her secret and fave channels on the Interwebz…watch for one little brief minute, and you’ll see where she spends most of her time. Thanks for playing, Laura!

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Do You Buy GM Cars Via Facebook Ads?

Do You Buy GM Cars Via Facebook Ads?

| 05/16/2012 | 21 Comments

The headline in today’s Wall Street Journal put me into a tailspin. It knocked me off the regularly scheduled program and prompted this emergency blog post.

“GM Says Facebook Ads Don’t Pay Off.”

Let me get my reaction immediately onto the table:

1. Is this sour grapes, or what?

2. Are you flippin’ kidding me? Since when do people buy a car by clicking on a Facebook ad? Really?

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Book Review: Marketing In The Round

Book Review: Marketing In The Round

| 05/15/2012 | 4 Comments

Back in the day, integrated marketing was a big trend. Everyone allegedly rushed to climb aboard to play nice in the sandbox. Soon it fizzled and silos crept back to the forefront of business models, and everyone stayed in their corners.

Then came social media (well, some umpteen years later), and marketing altered again. Companies had to tear down the silos and implement integrated marketing again; however, it’s not over. Business is only in the early stages of adoption of social marketing, and one way to be successful is “marketing in the round.”

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Soulati Media On The Street: Margie Clayman With Clayman Advertising

Soulati Media On The Street: Margie Clayman With Clayman Advertising

| 05/14/2012 | 12 Comments

In this Soulati Media On The Street segment with Margie Clayman of Clayman Advertising coming to you from Social Slam 2012, Margie waxes poetic about Facebook. She’s one of the most prolific Facebook users I’ve seen, and she bridges personal with business for her firm. I recommend a listen/watch, and I also recommend a follow. [...]

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Soulati Media On The Street: Brian Vickery, Mantis Technology

Soulati Media On The Street: Brian Vickery, Mantis Technology

| 05/07/2012 | 3 Comments

This snippet makes me laugh every time I see it; maybe the number of views on Soulati Media’s YouTube channel are all mine? See what you think…introducing today Brian Vickery of Mantis Technology in Denver. Brian journeyed a long distance to Social Slam 2012 in Knoxville to meet all of us; including the infamous Margie Clayman of Clayman Advertising. Watch closely, you may get a glimpse of her!

Brian lets us know his company just launched a social media tool called…shoot, the audio stunk right there, Brian. Is it called Pulse Analytics? I hope you come over and clarify more about your new product and let us all know in comments what it does. Meanwhile, I’m heading over to Mantis to provide a few links for anyone who wants to dig deeper.

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