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Category Archive for: ‘Word of Mouth’

Viral Music Video Boosts Brand And Social Marketing Appeal

Knowing how much this community loves music, a story courtesy of Crain’s Chicago Business, shares how some businesses are benefitting from viral video to boost social marketing engagement.

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How Social Media Blends With Cause-Related Marketing

Everyone ought to have a pet cause or perhaps you work for a not-for-profit where all your attention lies. What’s the role social media is playing in your attention-getting campaigns?

Yesterday, Geoff Livingston invited me to a tweet bomb. Having never really heard of one, although it was easy to get the purpose, I heartily agreed to support World Hunger Relief, From Hunger to Hope, for children in poverty and malnourishment throughout the world in tandem with World Food Day today.

Today’s tweet bomb is 8:30 a.m. to 9:30 a.m. in all time zones at #HungerToHope in honor of World Food Day sponsored by Razoo and Yum! Brands.

When I clicked the link to see what resources were available, I saw an entire blogger resource kit with:

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Seen On The ‘Sphere

round up this week

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Blogging & #BlueKey: Use Your Influence

Get your Blue Key

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Car Buying, Word of Mouth & Sales

Buying a car is a lot like eating a poison apple. That’s what I’ve been doing for the last eight weeks, and anyone who’s been following the blog has read of my research and self-study.  It all began when Toyota ticked off its loyal followers with a massive recall. So, I began to look around. What’s below is the pathway …

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