Engage Soulati Media, Inc.

Regardless of the size or orientation of your business, we serve you with a powerful blend of business-to-business social media marketing with public relations.

At your fingertips are thousands of marketing communications firms small and large who can represent you and your business. Why choose Soulati Media, Inc.?

  • Earned expertise and proven track record since 1984
  • Wide array of global experience with roots in Chicago’s public relations agencies
  • Leading edge of business-to-business social media marketing with public relations to enhance communications programs
  • Strategist orientation with a passion for results-driven and creative programs
  • Attention to measurable results to achieve your company’s business goals
  • Senior practitioners who are efficient, flexible, nimble who work your business every day
  • Streamlined productivity and seamless integration with internal teams
  • Low-to-no overhead and rates 1/3 those of larger firms’ hourly fees

Differentiators

While every company requires customized communications, we never assume one size fits all.

We do, however, implement best practices (what we know works) at the foundation of everything we propose.

As a business owner, inbound marketing (outside leads into your business) is critical to your overall success.  There are vendors who want to put your press release online free; there are young whippersnappers just out of school with a song and promise to write your marketing collateral; there are online reputation management firms who want to sell you software to monitor and track your brand; and, there are a host of internet advertisers seeking your money for pay-per-click campaigns.

How do you know who is credible? Better yet, how do you know what to implement?

  • When you engage with Soulati Media, we approach your situation with passionate energy and confidence. If we can’t make a difference for you, we say so; your time and budget are too precious to waste trying.
  • Through intense thinking and vetting of ideas among our professional network, we anchor your program with authoritative and integrated expertise.
  • Foundational elements are executed in a sequential, timely and measured way.
  • We don’t stop short. The lines have blurred, and our expertise also bridges internet marketing and search engine optimization. We engage with designers and copywriters.
  • Our core service offering is now social media marketing to ensure every business is listening to its market while delivering consistent and powerful messages.
  • Each program we innovate for your business is complemented with creative tactics measured against our own high standards in program execution.

To ensure quality work that adheres to your company’s goals, standards, expectations, and culture, we listen, exchange ideas,

execute, measure, and tweak as we go and grow.

 

We Earn Your Trust to Keep Your Business

To win your business, we require mutual integrity, transparency, and trust.

In the early stages of a relationship, we listen and learn. Our two-way communication is necessary and most successful with input, feedback, attention, and contact.

Our client service is oriented to results; these results are directly aligned to your company’s business goals. We INFLUENCE sales and lead generation. We earn your business with highly strategic and results-driven integrated marketing.

Services

While not all businesses need all services, Soulati Media is poised to recommend a creative strategy. 

We customize communications objectives to influence your business goals with many of the services below:

  • Marketing. We act as chief marketing officer, brand and/or product managers and fill the gaps wherever needed.
  • Message Mapping. This is a core product we offer; many companies try to do it on their own and do it poorly. Why? Because it takes an outside facilitator to ask the tough questions and drill in to get the the answers from the executive team. There are several blog posts we’ve written that better illustrate what message mapping is. Understand this…before you launch a social media marketing campaign having a messaging framework is critical to success.
  • Media Relations. We’ve had a specialty in traditional media relations since 1985 pitching journalists with stories and news. We never promise or guarantee a “hit” nor do we accept any pay-for-placement situations. Our media relations expertise is earned, and our success has everything to do with the news your company has rather than whom we know. Social media has spawned a more challenging way for stories to get published. We seek the perfect equation to successfully pitch a national story—data, social branding, storytelling, measured and proven successes, customers’ stories, growth, and more.
  • Social Media Relations. We marry traditional media relations with social media relations to secure the highest quality results for your business. Integrating the two is not automatic; it depends on your needs and business goals.
  • Social Media Marketing. Our strategy recommendations always include some aspect of social media marketing. We analyze and determine which tactic is appropriate for your business, and we develop content, execute on the strategy and train others on your team how to implement on a daily basis.
  • Content Marketing & Blogger Relations. Since 2010, Soulati Media has blogged on two blogs, guest authored on a variety of others, and manages clients’ blog programs. Content marketing is one of the key ways to push a brand and position influencers. Developing a healthy blogging community also takes time and effort. We have this expertise.
  • Internet Marketing. With our partners, we offer companies the opportunity to implement natural search marketing programs with link building, web optimization with key words, and cross linking a company’s sites. We align with experts specializing in pay-per-click campaigns, and we integrate these practices into our overall strategy.

 

If you’d like to chat further about these services or others for your business, please connect on our contact page and leave a quick note. Thank you!