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 LEARN: About Jayme Soulati

Soulati with 'Tude

Of Persian descent with German and Irish to complement.

Canadian hockey great Gordy Howe is a distant cousin, no lie.

My name is music — Do-Re-Mi-Fa-So-La-Ti-Do! And, now you’ll never forget me!

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Jayme Soulati delivers high energy into every touch point in the marketing mix from integrated social media marketing and public relations to training, business coaching and consulting. Her passion is catching, and clients relish the strategic ideation she delivers for every program she’s hired for.

A wealth of experience in Chicago’s public relations firms and as an entrepreneur have prepared her to work in marketing as a brand manager, in social media as a content marketer, with small businesses as a strategic coach, and with firms and large corporations as a consultant or seasoned member of the team.

She is president of Soulati Media, Inc. since 2002, a business-to-business social marketing firm with a public relations core. For clients across industries, she and her virtual team execute campaigns from strategy to action with all steps in between and following. As a professional blogger and presenter, Jayme holds the pulse of industry issues and parlays this knowledge into creative content to interest communities and audiences throughout vertical markets.

In the legal sector, she represents law firms and start-ups working in litigation and personal injury. She has worked with LexisNexis since 2003 blending public relations with marketing for legal software and publishing for CRM, financial analytics, matter management, e-billing, and bankruptcy. She has worked with a national corporate relocation company in Chicago since 1996.

For 18 years, Jayme worked in Chicago PR firms for Ketchum; Corporate Technology Communications; Soulati Media Relations; PCI; Manning, Selvage & Lee; Edelman and Bozell (projects). She worked in life sciences, biotechnology, clinical diagnostics, and cardiology for blue-chip clients including Motorola BioChip Systems, Dade Behring, Chicago Biotech Network, World Business Chicago and others. Her expertise spans healthcare, medical device, medical center, and physician relations.

Since 2004, Jayme has represented an alternative health clinic and physician practice in Los Angeles that delivers alternative cardiovascular treatment. She gained direct medical expertise at Rush-Presbyterian-St. Luke’s Medical Center in Chicago working in international marketing and cardiology. As administrator/director of marketing, she worked to attract international self-pay patients to the institution and to market the department to physicians on faculty and in residence. While on a brief assignment in the United Arab Emirates, she secured media placements in several English-language newspapers.

Jayme is a graduate of the University of Wisconsin with a Bachelor’s of Arts in Journalism with emphasis in public relations and minor studies in German. She is a past president of the Publicity Club of Chicago (1993-94), and she is an award-winning practitioner, speaker and writer.

Some bio sketch highlights are:

  • University of Wisconsin, 1984;  Bachelor of Arts, Journalism (Public Relations) and German (minor studies)
  • Past president of the Public Relations Student Society of America, UW-Madison; 1983
  • Past president, Publicity Club of Chicago; 1993-1994
  • Silver Trumpet, Publicity Club of Chicago, “Octogenarian’s Walk Across America,” Chicago; 1995
  • Helen Cody Baker Social Service Communicators, First Place, “Octogenarian’s Walk Across America,” Chicago; 1995
  • Distinguished Service Award, Publicity Club of Chicago; 1996
  • Publicity Club of Chicago, Board of Directors; 1991-1997
  • Chair, Men In Heels Fundraiser, Clothes That Work, Dayton, Ohio; 2009
  • Board of Directors, League of Women Voters, Dayton, Ohio; 2008-2010

 

Learn: Hire Jayme to Speak

Throughout her career, Jayme has been an engaging presenter in a variety of professional settings and in academia. Her passion lies in social media marketing for business, and teaching business leaders why and how to engage are popular topics. Some recent presentations include:

  • Penton, Inc. Chief Marketer Social Media Certificate Program, April 2012: Social Customer Service: The New Normal (national web-based program)
  • Dayton Bar Association, Bench/Law Program, November 2011: Social Media For Lawyers (Dayton, Ohio)
  • University of Tennessee, Knoxville; Graduate Entrepreneurs Program, September 2010: Social Media Basics (online presentation)
  • 20 Group of Auto Collision Repair Facility Owners, July 2010: Marketing Collision Repair with Social Media (Chicago)
  • DeVry University, Dayton, Ohio campus; 8 presentations on PR, business, social media, employment, 2010-2011

 

Learn: About Soulati-’TUDE!

Jayme Soulati is creator of Soulati-’TUDE!, a blog since March 2010 dedicated to public relations, social media, blogging, business, marketing, and clutter from the brain.

When you repeat the name of this blog, please act a bit Italian and say it in song, would you? Soulati–’TUDE!

A blog is like having a child; minute by minute, you never know what you’re going to see. They say, setting goals for a blog is the first order of business…me? I just hit the ground running without a plan and let the words take me. As the months come, the power of this community is boundless, and it’s what drives more words, more fresh content, and eagerness to keep on keeping on.

The voice continues to grow and become rich, and with your help joining the conversation, so much the better. If there are various topics you’d like to see, please give a shout, and we’ll consider.  You have a standing invitation to make our collective chatter come alive. Interested in a guest post? By all means, eager to entertain your thoughts on that. Yes, please.

Reach us via the site contact form, or send a note to jayme at soulati dot com.

Cheers!