I’m pointing a finger at Phil Hollows, the CEO of Feedblitz, with whom I’ve become so very acquainted over these last 10 days since I decided to migrate from Feedburner to Feedblitz.
I wrote a blog post on my experience (link above), and Phil wrote a case study including me alongside my good friends Danny Brown and Jay Baer. No one would argue these two are short of A-listers (because all the A-listers fully deny they’re anything at all related to such a moniker).
What Phil said in his case study about my blog is that I am a “little known blogger.” (He said after that he should have said, “little known to him.”) No worries, Phil! I happen to know that my blog post about Feedblitz has influenced no less than six migrations to your Feedblitz service and about four blog posts (that I’m aware of).
Now, mind you, I was not influenced by Danny Brown’s post to migrate to Feedblitz. I had seen it, but the email marketing campaign Feedblitz sent to me worked.
And, I do agree with you, Phil…in some regard…I’m a little blogger, but not little-known, at least in social media circles.
Not So Good Little Blogger Facts
- This blog has few to no subscribers. Subscribers are NOT one of my metrics for blogging success. (Well, OK, that’s really lame; I ‘m gonna work on that!)
- There is no newsletter. Not for lack of interest; it’s for lack of time.
- The RSS feed I had was really just for my daily blog post, and I never knew how to use it. (Now, Feedblitz can share all my content from two blogs, comments elsewhere, tweets, Facebook posts, and more.)
Awesome Little Blogger Facts
- #RockHot community with comments that are so in-depth and insightful they can become blog posts on their own.
- Readers who lurk, like and tweet about what they see.
- Positive commentary everywhere that shows my content sings (based on what people tell me).
- Passion about my topics, profession, teachings, sharing, engaging, and so much more.
- More than 2.5 years blogging and a year blogging on another blog.
- Contribution to the future of blogging that no one can deny.
- Consistent growth with tweaks and tech that help nurture newbie bloggers (because there is always someone newer).
- Mentorship of little bloggers and encouragement to stay the course.
So, Phil, and everyone else who regards subscribers as the best metric (especially when you make money off subscribers, I get that), it’s not always about the analytics. Although, Shelly Kramer would call me stupid for not putting that on top of the heap.
- Bloggers have goals.
- Stick to yours.
- Publish genuine, authoritative and authentic content consistently.
One day we all will be that not-A-Lister blogger who got a start somewhere.
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