- The news about health premiums rising to “pay for” health reform and targeting SMBs, individuals put me over the edge. In speaking with Neicole Crepeau in a fabulous Twitter conversation detailed here, I asked how we bloggers could unite and create a larger voice. She suggested a Facebook page, and off we went.
- By engaging my tier one tweeps (you can see their identities via links in this post), what resulted was the most rewarding exchange of social media brainstorming world-wide without speaking one word. (I am in awe and thank each of you for participating in this experience.)
The results are still unfolding:
- Facebook was initially suggested as the forum for our SMB community to reach the small service businesses and others needing information and peer group support we’d offer. Comments to the contrary said it was a “personal” place while LinkedIn was pushed as the first choice.
- Comments about LinkedIn say it’s highly professional and peoples’ experience with its groups hold low regard. My sense is lack of familial exchange and inability to create a friendly forum in which to exchange commentary and free thought.
- This blog, Soulati-TUDE!, is new. Its voice written by moi as a public relations practitioner is not theme oriented per se; it’s about social media, PR, teaching and observation about what impacts me. While some see this as not having direction, it is perfectly me — I thirst for knowledge and return it back strategically. The SMB audience is always a focus albeit not an emphasis.
- To grow the SMB community here, this blog’s backend needs work with new plug-ins, upgrades, and a general-take-it-to-the-next-level thrust; Facebook Like, LinkedIn button, e-mail comments plug in, and other things as advised by you. (I develop content; the tech stuff kills me until I learn, learn, learn.)
- I’ve officially registered #SMBChat on What the HashTag. (Thanks, Jenn!) People asked for a Twitter forum to review issues easily and trend the topic, too. No official name as of yet for this; I like SMBChat, really. (How about you?)
- Neicole suggested yesterday this blog would suffer SEO if some of it is devoted to SMB and the other posts to PR. Not sure I really care about that? As said earlier, my agency PR background pings me all over. Who has expertise to share on the importance of that, please?
- On that note, differentiating a blog from others in the same vertical takes consistent effort. This emphasis would engage hundreds of tweeps in no time at all from across verticals and offer rich perspective for those with no voice at all.
And, so, away we go! Please suggest other thoughts to push us into the home stretch. Thank you!