The blending of public relations with every aspect of social marketing, search, digital marketing, and plain old marketing has provided new opportunities for older, seasoned professionals to reinvent to keep up with the changes. I know this to be true, as I am one.
Sadly, this very blend may be the demise of PR as we know it.
In a recent conversation with a table of marketers IRL originating from the disciplines of search engine optimization turned digital; PR newbies turning digital; PR veterans turning digital/social marketing; and, old-hat marketers, the chatter surrounded the old vs. new of public relations.Read More →
The concept of happiness has always been something that has fascinated me. So when the opportunity came up to contribute to The Happy Friday Series, I got really happy (true story)! And as always, I wanted to take an unconventional approach. So today I’m going to pull up my suspenders, tie on my favorite bowtie and talk to you about the science of happiness.
In a recent TED talk, Shawn Achor presents an interesting thought.Read More →