Soulati Media On The Street With Amy Howell, Howell Marketing
There’s a kindred spirit I have with this woman, Amy Howell, president of Howell Marketing. We’ve had the pleasure of meeting IRL three times, each at Social Slam, and this year I grabbed her to shoot this two-minute piece for Soulati Media On The Street (in spite of my technical difficulties).
Amy is the proud new author with cohort in “crime,” Anne Deeter Gallaher (with whom I sat on a panel at the first Social Slam), of Women In High Gear, A Guide for Entrepreneurs, On-Rampers and Aspiring Executives. The book came out at Social Slam, and the ladies gave anyone interested a copy.
Read More →Social Media Conferences: Go, Gather, Gab, Gush
This is a short and simple shout out to all you social media peeps sitting at home or in the cube with lack of energy.
I encourage you to register right now for the New South Digital Marketing Conference.
This shindig takes place May 17, 2013 in Myrtle Beach, SC, and presenters the likes of Jay Baer (that guy gets around, doesn’t he?) and…you better watch the video to see who else is speaking!
Read More →Brand Gamification Is Hot Trend in Social Marketing
Whether the term gamification connotes negativity or it’s just a word taken direct from the video game industry to entice, the trend is pulsing through social customer service, location-based marketing, and social marketing.
You need to begin now to view gamification as something that inspires, incents and motivates customers, employees, prospects, and others who engage with your brand in a variety of ways, on mobile platforms, in-person, via phone, or other.
At the core of gamification is a study in human behavior.
Read More →Soulati Media On The Street With @rhogroupee Rosemary O’Neill
Social Slam 2013 was a huge success, except for also huge technical difficulties which limited the Soulati Media On The Street interviews to a handful…meh.
But, am so pleased to share this really perfect interview (because she was a good sport and permitted me making fun of her Twitter ID) with Rosemary O’Neill, owner of Social Strata where they make the Hoop.La. And, guess where she blogs? Right here…http://rhogroupee.com, and she blames that on her husband; uh-huh.
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