When a woman the likes of Michelle Quillin gets on your good side, and she’s never on anyone’s bad, you have the privilege of a friend for life, a supporter extraordinaire, and the most loving individual you’ve never met.
It’s a good thing we now can all G+ Hangout, for it took me about three years to “meet” Michelle in sorta IRL. She’s worth the wait.
Michelle is the better half of New England Multimedia, the Wordpress design and development firm in Rhode Island. Back in the earliest days of our ‘raderie, she was part of the SMB Collective with Neicole Crepeau, Jon Buscall, Jenn Whinnem, and me. We blogged together in 2010 for awhile, and it’s been nothing but a building relationship ever since.Read More →
Few people understand what happens when a company goes public. We watched how Facebook maneuvered an ever increasingly heated spotlight, and now Twitter is undergoing the same.
In this piece Nov. 11, 2013 in Advertising Age, “Twitter’s task: Getting new users to understand it,” it seems the biggest issue Twitter has with new users is its complexity.Read More →
Recently, my good friend, Rosemary O’Neill, President of Social Strata, was good enough to grant me an interview about the most #RockHot name for a company solution I know — Hoop.la. We originally met via Social Slam, my used-to-be-favorite spring fling that is now defunct. I love to give her grief about her crazy Twitter handle (@rhogroupee) and for that she’s now affectionately called RoHo. In all seriousness, her company’s latest community application is pretty cool, and we’re sharing here in a Q&A that’s sure to get your juices flowing, so grab a spittoon.
What is a Hoop.la? Do you have to sing that?
First of all Jayme, I love the way you say “Hoop.la!” Hoop.la is an online community application that integrates blog, forums, chat, calendar, and media/file uploads in an easy-to-use (and mobile-friendly) interface. It’s SaaS, so there’s no software to install, no plug-ins. Hoop.la was first released in 2010, and is currently supporting over 4,000 sites serving millions of page views every day.
Who would need this?
Well, we’ve got customers ranging from small non-profits using our free Hoop.la Spark plan to run their donor/volunteer communities all the way up to Pro Enterprise-level deployments for Rodale’s Runner’s World Magazine community. If you’re a business looking to create a social hub on your own website, and wanting to pull together your crazy array of social “outposts” (as Chris Brogan calls them), you might want to check out Hoop.la.