As the use of social media marketing tactics have expanded and matured, two consistent challenges that remain are 1) finding enough time for all the tasks that need to be done, and 2) measuring the impact of social media marketing activities.
Into these voids have stepped all manner of developers and entrepreneurs with tools for social media monitoring, management, measurement, and more.
Need to find out how widely one of your links was shared on Twitter? Identify your most influential fans and followers for outreach efforts? Automate repetitive social marketing tasks? Find new industry influencers to engage with to help optimize your overall web presence?
Social Media Tools
When you sell, buy or build a home, there is a punch list of items on the to-do list to close or complete the deal. Bet you didn’t know social media had one, too? When you engage on social channels, you are building online reputation. You want it to remain pristine. That’s why these punch list items to uphold your personal brand are so important. You should take care of your online self just as you do your vehicle (5,000-mile oil change), your HVAC unit (annual inspection), teeth cleaning every six to nine months, or annual doctor visit.
Every six months or so, consider these online reputation punch list items for your social media presence:Read More →