A recent conversation with a small-to-medium business (SMB) included the question, “If my business is booming, then why should I keep blogging?”
Great question because blogging takes a boatload of consistent time and attention. Not only is a blogger responsible for creating and publishing genuine and authoritative content, that blogger needs to nurture a community and comment on others’ blogs, too.
I get it; but, here’s what I said to my peer, friend and colleague:
If your blog goes dormant, you can’t walk the talk with clients.Read More →
This blog, Soulati-’TUDE!, has the most amazing community, evah. Not lying; it’s vibrant, insightful, buoyant, supportive, accustomed to a good blog-jack, and full of ‘raderie. I love this community, and it wasn’t built overnight.
I’ve been “accused?” of being an excellent community builder; I cannot lie, I had no idea what that meant when someone shared that with me the first time. So I started to pay attention, and here are my tips on how to make your blog community blossom:
20 Tips to Build Blog CommunityRead More →
It was about time for a bit of video; I so love this medium, but stink at any of the editing. So, you get me raw and in one take. I’m trying to figure out how to import this into iMovie on the Big Mac, but if I can’t do it in five minutes, then time to move on.
What’s the message today? Three tips to stay the course in two minutes. I’m sensing a bunch of animosity, uncertainty and doubt; this summer hello may put you back on course…I hope so! See what you think!Read More →
Everywhere I read, I see this word, “remarkable.” I believe it’s launch into stardom began with Seth Godin; I’m giving him that credit anyway. In a book I’m reading on Inbound Marketing by Hub Spot, the authors substitute “remarkable” for “unique.”
Be remarkable = be unique.
We’ve all spoken about the echo chamber. Today, I read four iterations on the same topic in re Instagram and Facebook. Each was different, but were they remarkable? I think remarkable is in the view of the reader; I’ve not seen a checklist for remarkable writing, have you?Read More →