The distinct pleasure of hearing Heather Whaling, CEO of Geben Communication in Columbus, Ohio, was all mine.
In her presentation to IABC Louisville and the Digital Marketing Association (where we both presented), Heather gave a #RockHot delivery about various successes she’s having with clients of late. There’s so much more to learn from Heather on her blog, PRTini, right here.
As a traditional public relations professional blending digital marketing into her core, Heather recently shared a big success with Sprout It for MiracleGro. Facebook has been a tremendous boon for her and her team, and in this short video below, she shares several tips how you can emulate her expertise.
Oh, and by the way? There’s a major
SHOE ALERT
in this video, so don’t skip out before the end!