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Blog Distribution Channels To Earn More Traffic

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Blog distribution is rarely thought of, and I’m here to tell you that has to change! Your blog posts, the most valuable pieces of owned media you have in your archives, should never just be published on your website and forgotten. These stories need to be distributed on a wide variety of channels and in a wider variety of repurposed creativity.

Let’s explore further, shall we?

Blog Distribution Channels — A Long List

1. So easy and obvious, is the very first place a blog post is published and greets the world. Ensure your website is owned by you; it’s your created domain name, and it’s on a hosting platform you’ve selected.

1a. A blog post comment section is key for links to others’ content to get added. Sometimes a blogger asks for shares, and these can get added manually. If you sign up for Livefyre, a blog comment platform, your latest blog post is automatically added to your bio descriptor.

2. LinkedIn posts are another obvious pseudo blogging channel. In fact, I had elected to craft this post and publish it on LinkedIn FIRST. Then, as I kept writing and writing, I realized how dumb that would be. I need the content and link juice for my own blog! Remember, that when you publish original content elsewhere first, you miss out on the strength of that content for links and traffic. Do build up your own archives first. Because I’ve been blogging since 2010, I have archives of more than 650 blog posts to my credit. A blogger’s life is never over; there is always a fresh audience seeking content with a twist. Stand out! [Read more…]

5 Reasons Why I Was The Victim Of Fraud

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ALT="Duh Road sign on Soulati.com"Being the victim of fraud is one of the most excruciating pains for the psyche. There’s not a moment that passes when you don’t think of yourself as stupid and dumb (probably the very same thing) for falling for it. Especially when the tells were there.

I am a marketing professional. I like to think I’m pretty keen on knowing when something smells rotten. But it was the perfect storm, so let me tell you about it so perhaps you’ll recognize the signs a lot faster than I did. [Read more…]

Message Mapping: 40 Reasons Why #Infographic

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ALT="Message Mapping Book, Jayme Soulati,"When you hear the words, Message Mapping, what comes to mind? In my experience with executives about positioning to external audiences, messaging and the map oriented to a suite of approved messages, is not at the forefront of strategic thinking.

In my new infographic right here, I provide “40 Reasons Why You Need Message Mapping.”  See if any resonate, and then perhaps you’ll share on your blog and social channels! [Read more…]

There Is No Online Invasion Of Privacy!

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Image representing Microsoft as depicted in Cr...

Image via CrunchBase

Last week I read an article by Matt Wilson via PR Daily. Titled, “Microsoft reportedly accessed blogger’s email to trace rogue employee”, the company was called out legally snooping in the blogger’s email, despite its Hotmail privacy policy.

Long story short, Microsoft is reviewing and “evolving” their policies after being reminded of its extreme criticism of the big G.

At the end of Matt’s article, he asks you if Microsoft’s promise to be more careful is enough. GO THERE to post your answer. [Read more…]

What’s Happening With @Soulati?

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Jon-Buscall.jpgHas anyone missed @Soulati?  I know a few have and thanks for the well wishes. But, guess what? I’ve not been sick; thank my fortunate stars.

Where I have been is under a rock in the dark trying to muddle through an intense time at my blogging house and for my brand. It’s what every company must experience. You can call it transformation, and it’s a journey that takes awhile…a long while, with lots of introspection and grappling with the demons of the past that form you into today’s persona.
Message-Mapping-Book.jpg
As a result of this experience, my blog has been basically dark since prior to January. I can’t say I’ve missed worrying about what to write on a near-daily basis, but I’m feeling the absence of expressing myself and communing with you, too.

Today, I can honestly say, I see the light. It’s just around the bend, but
having brand new digs is making the light waves brighter.

I need to give my second child (to be born in my next life) to one astonishing businessman, friend, colleague, and partner by name of Dr. Jon Buscall of Jontus Media. Jon is the consummate digital marketer, a brutal editor, and a whiz at website design. His team, anchored by an adorable man named Juanjo, made my new website and me simply gorgeous.

Hire Jon Buscall of Jontus Media

Please hire Jon Buscall for ALL your digital marketing needs and to assess your future journey with digital. Better yet, hit this landing page and schedule a free Marketing Intensive with him!

Essentially, long story short, the lights are back on.

  • I have a new website — it’s all mobile, responsive and built for conversions.
  • I am doing digital marketing the right way because I hired Jon Buscall.
  • I have a project manager on my team who is also the consummate writer and knows my fears and challenges about failure in Jenn Whinnem. Tweet Jenn @TheJenn, but don’t hire her, she’s mine.
  • I give a mega shout out to Cathy Tetrick for spending a Saturday as my photographer.
  • I have a new auto-responder series I wrote all by myself, and you can sign up for it via my blog page right here in the sidebar. (That was an astonishing feat, mind you!)
  • I am building my email list because the experts said I have to; so, if you don’t mind, sign up and see how it’s done!

I’m so happy in my new house that just launched not even 24 hours ago!!

Find any kinks? Please do share. It’s always great to have fresh eyes on a labor of love. And speaking of love, I have missed you and love you to pieces.

In gratitude…

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